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Week 22 – May 29, 2023
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Mar 4, 2022
Fresh Look for

Ball Ingenuity is the team behind finding the most unique and exclusive plants for Ball Seed. Their ever-expanding "weird, wild and wonderful" assortment is what can set your business apart from your competitors. To help you find the on-trend categories that shoppers are salivating over, and to make it easy for creative plant breeders to partner with them, Ball Ingenuity has updated its website with a fresh new look.

A purple-blue potted exacum plant is placed in front of a hexagon-tiled backsplash on a counter. This is the homepage image of Ball Ingenuity's website.

The splashy, animated homepage shows off gorgeous new plants, and the Plant Collection page breaks the product assortment down by the following market categories:

  • Annual Bedding Plants
  • Specialty Garden
  • Edible
  • Indoor Floral
  • Tropical
  • Fall
  • Landscape

Be sure to check out the team's Videos, connect with them on their Facebook channel @ballingenuity, and submit your plant if you have a wonderous idea for "the next big thing" in horticulture.

You can also start the conversation by meeting head of new product development Joan Mazat in-person at Cultivate’22 in Columbus, Ohio, at Booth 3146. She'll be there showing off the team's latest introductions for 2023, and connecting with more potential superstars. Reserve your appointment with Joan at

Tags: In The News
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