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Week 10 – March 04, 2024

Plant Information

Leucanthemum Madonna

  • Leucanthemum Madonna - Bloom
  • Leucanthemum Madonna - Commercial Landscape 1
  • Leucanthemum Madonna - Commercial Landscape 2
  • Leucanthemum Madonna - Container
  • Leucanthemum Madonna - Landscape

Fleuroselect Gold Medal

Fleuroselect Novelty

Growing Information:
Culture Guidelines
Marketing Information:
Bench Card
Download a Bench Card
Plant Details:

Scientific Name: Leucanthemum x superbum, Chrysanthemum maximum

Common Name: Shasta Daisy

Hardiness Zone: 3b - 9a

Blooming Season: Summer, Autumn, Late Summer

Plant Habit: Mounded

Characteristics: Deer Resistant, Drought Tolerant, Rabbit Resistant, Heat Tolerant, Low Maintenance, Frost Tolerant

Water: Medium

Fertilize: Every two weeks

Height: 8 - 10" (20 - 25cm)

Width: 8 - 12" (20 - 30cm)

Exposure: Sun

General Information: Covered with pretty, clear-white flowers with a yellow center. Sturdy plants build a new layer of flowers on top of the older ones. Flowers summer into early fall.

Grower Information:

More uniform for more saleable plants
Send better-looking containers to retail with Madonna! It offers better uniformity in height and habit over its seed counterparts, plus, it’s an excellent alternative to vegetative leucanthemum that doesn’t need vernalisation or have a risk for bacterial infection. The result is picture-perfect containers on the bench and in the store.

Plug crop time: 5 to 6 weeks
Transplant to finish: 10 to 14 weeks

  • Madonna offers better uniformity in height and habit over the competition.
  • Compact, first-year-flowering F1 shasta with a critical daylength of 14.5 hours is an alternative to vegetative varieties that doesn’t require vernalisation and has no risk of bacterial infection.
  • Features excellent vigour and leaf quality for optimal finishing in quarts to large containers using multiple plugs.
  • It also offers a reduced percentage of “too small” plants compared to standard seed varieties.
  • With a larger percentage of saleable plants, Madonna requires less labour for harvesting and grading.
  • Up to 15% of petals may have laced-edge petals for a unique look.